From side-hustle to global phenomenon: How Lorna Jane became an activewear giant

Entrepreneurs

Lorna Jane Clarkson started the activewear label Lorna Jane in 1988. After working as a dental therapist, she built the label from the ground up. Today, there are more than 140 Lorna Jane stores in Australia alone. This year, she celebrates 35 years of business and sits down with Forbes Australia to share her secrets to success.  
You were a dental therapist before creating a clothing line – what inspired you to make the transition? What made you believe you had the skills to do it?  

You’re right, I worked as a dental therapist 9-5, but I was also spending my spare...

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