2025 was supposed to be the year LVMH Watch Week made its anticipated West Coast debut in Los Angeles. Instead, devastating wildfires across California have seen last minute relocations to New York and Paris. Now split between the two iconic cities over two weeks, some of the biggest names in horology have rallied to give […]
As head of TAG Heuer globally now, Julien Tornare shares his thoughts about the future of the brand and what changes he plans to implement. Recently, the LVMH Group announced changes in ranks for some of its brand’s leaders. LVMH Watches & Jewelry Division announced that the 29-year-old Frédéric Arnault, most recently CEO of TAG […]
TAG Heuer has always been known as a pioneer in watchmaking – something it proves regularly with its creations. Such is the case with the brand’s use of lab-grown diamonds in select timepieces. In fact, it wowed the world when it announced the TAG Heuer Carrera Diamant d’ Avant-Garde technology – wherein it grows and […]
The newest Tag Heuer Monaco is inspired by the iconic vintage blue, gray and matte black dials of the Monaco, while being the first Monaco to have a fully luminescent dial for better legibility at night. One of the most distinctive racing watches ever created, the Tag Heuer Monaco, has had a strong following since […]
TAG Heuer unveils two versions of its newest co-creation: Carrera Chronosprint x Porsche. It is a tribute to the 60th anniversary of the TAG Heuer Carrera collection and of the Porsche 911. It was two years ago in 2021 that the companies began their global partnership in celebration of the history of famed Carrera. TAG Heuer […]
As luxury watchmaker TAG reflects on 60 years of its iconic Carrera timepiece, Forbes Australia sits down with chief marketing officer, George Ciz, to track its journey to icon status. Swiss luxury watchmaker TAG Heuer is celebrating 60 years of Carrera, launching a new collection and campaign to mark the occasion. And it truly is […]
Watches & Wonders, the premiere international watch fair, opened its doors Monday with 48 brands and watchmakers unveiling scores of new timepieces showcasing the industry’s mastery of mechanics, craftsmanship and design. The watch fair in Geneva begins at a time when there is perhaps unprecedented growth in the luxury watch market. February data from the […]