
The scent of rebellion: How Raquel Bouris built Who Is Elijah into a $20 million business
Raquel Bouris, the founder and creative director behind Who Is Elijah, began with $12,000 and a desire to upend the centuries-old fragrance industry. Today, her rebellious tactics put her at the helm of a $20 million business, with her fragrances on the shelves of some of the world’s top retailers. This story was featured in […]